The art of social distance – nudging to a new normal
More than 15 years’ experience in conducting behavioral design studies, measurably nudging consumers towards better, greener, and safer decision-making in global markets. Sille is the developer of the Krukow methodology for piloting and developing nudge solutions – a methodology that generates substantial business results on top of enabling great decision-making. She has substantial knowledge within the field of applied behavioral science, nudging, impact on and effective communication towards consumers and has been executing projects across sectors and industries on a global scale. She acts as a spokesperson and trusted advisor on CSR and sustainability-related and global agendas.