Activating Purpose in Financial Services

Disruption can be painful. Multiple industry examples remind us of how painful the process can be — from Uber disrupting the taxi business to Airbnb shaking up the hotel industry. Since the end of the pandemic, this pressure is rising fast across all sectors, affecting many areas previously insulated from disruption. But disruption is not a one-time event. It is a continuous pressure to innovate in the face of change coming in waves. And although most managers are aware of the importance and urgency of intelligently adapting to change, few seem to have uncovered the secrets to creating high engagement, purpose-driven cultures that are open to change and innovation.

This report looks at the strategic relevance and tools to activate a veritable sense of purpose in financial services. The report explores five interesting cases based on the perspectives of His Serene Highness Hubertus Liechtenstein from LGT, Betty Sanchez who serves on the executive board of Julius Baer, Carl Verbrugge who serves as a Partner at Lombard Odier, Roger Bootz who serves as the Swiss Head of Vanguard, and finally, Bruno Patusi and Olaf Toepfer, partners with EY, a professional services firm with a particular focus on strategic innovation and purpose.

We hope you enjoy reading these exciting interviews.